by Heather McCurdy | Aug 31, 2023 | Influence Marketing
While influencer marketing is held up as one of the most successful ways to grow brand awareness and mindshare, it also holds loads of risk, especially when your brand’s reputation is on the line. We’ve all seen the horror stories of working with influencers. Each...
by admin | Jul 26, 2023 | Influence Marketing
Influencer marketing offers the best ROI (return on investment) for all your sales and marketing campaigns. Here are 7 reasons why influencer marketing needs to be the top priority in your marketing strategy if you want to squeeze all the juice out of your marketing...
by admin | Jun 30, 2023 | Influence Marketing
Attend any marketing conference, and you’ll hear that influencer marketing campaigns are crucial to promote brand awareness. Truth is, they are. In fact, any marketing campaign that doesn’t include influencers is at risk of missing out on audience and...
by Casey Benedict | Jul 21, 2022 | Influence Marketing
Daily Harvest has made headlines lately (and influencers are to blame). One of the brand’s products is apparently making consumers very sick, and the company has issued a recall of its French Lentil and Leek Crumbles. CNN, Bon Appetit, and Insider have reported on the...
by admin | Nov 13, 2021 | Influence Marketing
Influencers: A Team of Elite Creative Professionals Working with influencers is like paying bargain basement prices for a team of elite creative professionals to bring your brand to life with consumers. That’s because when influencers partner with your brand, they...
by admin | Nov 13, 2021 | Influence Marketing
Influencer marketing is a powerful tool. Enlisting the right influencers for your project is a critical element of your success. At Maverick Mindshare we take extraordinary care in assembling your team of influencers. We know that only influencers who are already...